Director Corporate Partnerships
Red Bull

Team Lead Community Experience
Cosnova

Digital & Innovation Director
FIS

Chief Marketing Officer
Juventus Football Club

How Orlando Magic Wants to Establish Themselves as a Global Sports Brand?
Michael Forde, Chief Sales Officer, Orlando Magic

Future of Sport: How Will Technology Influence the Sport of Tomorrow?
Thomas Rudy, Chief Investment Officer, LEAD

Tech-Neuheiten im Sport auf dem Vormarsch - die KI-Agenten kommen
Alexander Wallner, Deutschland-Chef und CEO Zentraleuropa, Salesforce

A Sports Media Revolution: Inside the Juventus Creator Lab
Mike Armstrong, Chief Marketing Officer, Juventus Football Club

Wo wir in Sachen KI wirklich stehen und was uns im Sportbusiness erwartet
Prof. Dr. David Matusiewicz, Dekan, FOM Hochschule
Saskia Dupré, GenAI Program Manager, OTTO
Uwe Welzel, Senior Advisor Sports & E³ (Eventlocation, eSport, Entertainment), HPE
Volker Meschonat, Head of Smart Spaces DACH, NVIDIA

Diese 7 ChatGPT-Hacks sollte jede (Sport-) Organisation kennen
Fabian Bonleitner, Co-Founder, AInauten

Daten statt Bauchgefühl: Wie KI beim perfekten Instagram-Post hilft
Prof. Dr. Natascha Loebnitz, Geschäftsführerin, Engagement Analytics GbR
Jan Vogel, Chief Digital Officer, F.C. Hansa Rostock

Junge Communities im Fokus: Erfolgsrezepte führender Brands auf Roblox und Co.
Annika Spitz, Team Lead Community Experience, Cosnova
Matthias Nawrocki, Head of Metaverse, ERGO
Lukas Adolf, Referent Business Develpoment, LBBW

Wie der SAP Garden mit starken Partnerschaften sein eigenes Ökosystem aufbaut
Burkhardt von Wagner, Director Corporate Partnerships, Red Bull
Pascal Beij, Chief Commercial Officer, Unzer

Modern Global Partnerships based on Innovation: How Orlando Magic &
LEAD Accelerating Business Growth
Thomas Rudy, Chief Investment Officer, LEAD
Michael Forde, Chief Sales Officer, Orlando Magic
Marcus Höfl, Founder & CEO, MHM Majors

Next Gen on Snow: Wie der Ski-Weltverband eine weltweite Community aufbauen will
Benjamin Stoll, Digital & Innovation Director, FIS

Medien & Frauensport – DIE Chance für innovative Content-Formate?
Rachel Rinast, Moderatorin
Felix Starck, CEO, Baller League
Lena Cassel, Moderatorin & Podcasterin
Haruka Gruber, Senior Vice President Media & Head of Central Europe, DAZN

With Generative AI: How Sevilla FC is Transforming its Scouting
Dr. Elías Zamora Sillero, Chief Data Officer, FC Sevilla

Automating Story Creation Meets Digital Fan-Engagement: GenAI as a Boost for Internationalisation
Bastian Zuber, Geschäftsführer, DFL Digital Sports